Dmytro Strykhar

About

Portrait of Dmytro Strykhar
Hi, that's me

I find the real problem first, then design the simplest thing that solves it.

I'm Dmytro Strykhar, a senior product designer and co-founder of Overspace, a product design studio. I lead design for startups and scale-ups in the US and Europe, from the first research call to a shipped, measured feature.

At Atrium I designed the AI Sales Coach, an AI assistant that turns sales data into concrete coaching steps for every rep, plus Saved Metrics, which beat its adoption goal in the first week, and the Design System 2.0 they shipped on.

Most of my work is complex flows on web and mobile: B2B dashboards, internal tools, e-commerce. I run the research, set direction with founders and product managers, test with A/B experiments and usability sessions, and work daily with engineers until it ships.

I build and maintain design systems end to end, from Figma components to a documented Storybook connected to the code, and I prototype in code with AI tools, so ideas get tested in days, not sprints.

I studied philosophy, which is where the problem-first habit comes from: ask better questions, untangle the complicated part, and argue for the simplest answer.

Experience

  • E-commerce platform (NDA)Lead Product Designer, via OverspaceEmbedded lead designer for a US e-commerce platform. Complex purchase flows on web and mobile, a website redesign, internal tools for contacts and events, A/B tests, and a design system documented in Storybook.2024 — Present
  • OverspaceCo-founder, Senior Product DesignerProduct design studio. I lead client engagements end to end, set direction with founders and product teams, and mentor designers. Clients include Atrium, Corner Table, Dat.ai, SOAX and TBSJ.2020 — Present
  • Power FactorsUX/UI DesignerEnterprise software for renewable energy. Redesigned internal tools for managing energy assets, gathered needs from product owners across several products, and helped organise the design system, working in Scrum with PMs, designers and developers.2025
  • AtriumProduct DesignerAI sales performance platform. Designed the AI Sales Coach, Saved Metrics and Design System 2.0; in-house in 2022–2023, then as an Overspace client until 2025.2022 — 2025

Services

  • Product strategyGetting to the right problem before designing a single screen. I help shape what to build, for whom, and why it matters.01
  • Prototyping & vibe codingWorking prototypes built with AI tools like Claude Code, not just clickable mockups. Ideas get tested with real people in real code before anyone commits to building them.02
  • User researchInterviews and usability testing with real users, not just stakeholders — so decisions rest on evidence.03
  • UI/UX designZero-to-one MVPs, new features, and sharpening what's already live. Clear flows, calm interfaces, details that hold up in production.04
  • Design systemsComponents, tokens and patterns your team can keep building on long after the project wraps.05

Education

Skills

  • Product Strategy
  • B2B SaaS & Internal Tools
  • AI Product Design
  • E-commerce & Conversion
  • Design Systems & Storybook
  • User Research & A/B Testing
  • Prototyping in Code
  • AI Illustration in Recraft
  • Mentoring Designers